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Mustard Music to Bring Strong, Sharp Funk to D&B

Mustard Music to Bring Strong, Sharp Funk to D&B

Unleashing the Funk: Mustard Music's Drum and Bass Revolution

Mustard Music, a brand-new drum and bass label, is poised to shake up the scene with its unwavering commitment to funk, authenticity, and a shared passion for the genre. Helmed by a trio of friends from Brighton, the label is set to redefine the boundaries of neurofunk and techstep, bringing back the soul and groove that defined the golden era of the 2000s and 2010s.

Igniting the Drum and Bass Flame with a Mustard-Infused Twist

Embracing the Essence of Mustard: Strength, Uniqueness, and Unapologetic Flavor

Mustard Music's founders, Alex, Kieran, and Luke, have drawn inspiration from the bold and distinctive qualities of the yellow condiment that lends the label its name. Just as mustard packs a punch, the trio is determined to deliver a sound that is sharp, intense, and undeniably unique. Their mission is to revive the funk-infused essence of drum and bass, recapturing the spirit that captivated listeners during the genre's formative years.The label's ethos is rooted in a deep understanding of the scene, forged through years of immersion in the underground drum and bass community. From Alex's early days exploring the lyrical prowess of grime and jump-up artists to the trio's shared reverence for the seminal Nightlife 5 mix by Andy C, Mustard Music's founders have honed their musical sensibilities and developed a keen eye for talent.

Fostering a Collaborative, Ego-Free Approach to Label Management

Mustard Music's approach to label management is marked by a refreshing sense of camaraderie and shared responsibility. Eschewing the ego-driven dynamics that can sometimes plague the music industry, the trio has built a strong foundation of friendship and trust, ensuring that their collective vision takes precedence over individual agendas.This collaborative spirit extends to their relationships with the artists they work with, fostering an environment of mutual respect and creative freedom. By prioritizing the music and the overall brand identity, Mustard Music aims to create a nurturing ecosystem where talented producers can thrive and their unique sounds can shine.

Reclaiming the Funk: Mustard Music's Quest to Revive the Soul of Drum and Bass

At the heart of Mustard Music's mission lies a deep-seated desire to reclaim the funk that has, at times, been lost in the evolution of drum and bass subgenres. The label's founders have observed how the once-vibrant neurofunk and techstep scenes have, in some cases, become overly clinical and soulless, straying from the infectious grooves that defined their origins.Mustard Music is on a mission to turn the tide, seeking out artists who possess the ability to infuse their productions with an undeniable sense of funk and rhythm. From the likes of Brain, Serpnt, and Genic to the up-and-coming talents of Kidsonic and Kalm, the label's roster is a testament to their commitment to unearthing the most funk-fueled, groove-driven drum and bass.

Elevating the Visual Identity: Mustard Music's Artistic Collaboration

Mustard Music's dedication to creating a distinctive brand identity extends beyond the music itself. The label has enlisted the sought-after illustrator Adam Menzies to bring their mustard-inspired concept to life, resulting in a visual aesthetic that is both eye-catching and cohesive.By investing in the label's visual branding, Mustard Music aims to establish a strong and recognizable presence in the drum and bass landscape. The collaboration with Menzies has yielded a vibrant, playful, and instantly memorable visual language that complements the label's musical ethos.This holistic approach to brand-building, encompassing both sound and visuals, is a testament to Mustard Music's commitment to crafting a truly immersive experience for their audience. The label's attention to detail and willingness to support other forms of artistic expression further solidifies their position as a forward-thinking and multifaceted player in the drum and bass scene.

Fostering a Positive, Inclusive, and Authentic Drum and Bass Community

Mustard Music's founders have recognized the importance of fostering a positive, inclusive, and authentic community within the drum and bass scene. Driven by their own experiences navigating the industry's challenges, they are determined to create an environment that prioritizes mental well-being, camaraderie, and a shared love for the music.The label's ethos of "positivity, funk, and a bit of humor" extends beyond the music, shaping the overall culture and atmosphere they aim to cultivate. By embracing these values, Mustard Music hopes to provide a refreshing counterpoint to the sometimes-toxic dynamics that can plague the music industry, offering a space for artists and fans alike to connect, thrive, and celebrate the art form they hold dear.

Expanding the Drum and Bass Horizon: Mustard Music's Vision for the Future

As Mustard Music embarks on its journey, the label's founders have their sights set on expanding the boundaries of drum and bass. While they acknowledge the rich history and influential labels that have paved the way, they are determined to carve out their own unique path, drawing inspiration from the past while pushing the genre forward.The label's initial release schedule showcases their commitment to unearthing both established and emerging talent, with a diverse roster that includes the likes of Brain, Serpnt, Genic, Trakker, and L0G1N. By providing a platform for these artists to showcase their funk-infused productions, Mustard Music aims to redefine the contemporary drum and bass landscape and inspire a new generation of producers to embrace the genre's soulful roots.As the label continues to grow, the Mustard Music team is open to exploring new avenues, including the possibility of hosting their own events and collaborating with like-minded entities. Their ultimate goal is to create a lasting impact on the drum and bass scene, leaving an indelible mark through their unwavering dedication to the music, the community, and the pursuit of the perfect mustard-infused groove.

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